Xander Plans – Welcome to our blog!
-
Website – Part A, Question 2
Provide me with a minimum of four (4) key differences in how you will approach the site content and structure (website vs. landing page). Base your answer on question #1 and justify your answers with in-depth reasoning. (12 marks) Website: The campaign website will have a navigation system including primary navigation, footer links, and internal…
-
Website – Part A, Question 1
What is the difference between the two websites and what will you do different in regards to how you approach the content for each? (8 marks) The campaign website functions as an information hub designed for discovery and engagement over time. The navigation allows visitors to explore based on their specific interests or roles in…
-
Audience Definition & Targeting – 2) Local & Community Advocates – (Audience “B”)
Persona #2: Phys-ed high school teacher/ volunteer coach Audience B: Community leaders Why a PAL Coach Makes Sense for This Campaign: Detroit PAL (Police Athletic League) is a nonprofit organization that teams up with the Detroit Police Department and Detroit community volunteers to help kids find their potential through sports and mentorships. Every year, PAL…
-
Audience Definition & Targeting – 1) Youth Athletes & Their Families – (Audience “A”)
Audience A: Middle School Competitors (Youth Athletes & Their Families) Persona #1: 13-year-old kid Research Summary for Youth Athlete Persona #1- To build a strong and realistic persona for a middle school basketball player in Michigan, we investigated what life really is like for kids in the age group of 10-14, the good and bad…
-
Question 3.
3. Take a look at St. Clair Colleges website. In relation to visuals, what would you propose to St. Clair College to improve/enhance this new website to effectively market to potential incoming local domestic students. Please provide three (3) recommendations and justify your answer with detailed reasoning. (9 Marks) First, when initially looking at the…
-
Question 2. (a & b)
2. This is a multi-part question. Please create a visual post for your blog on a topic specific to your business and answer the questions below. This involves critical thinking. What is important to your business and visitors? The image must be the focal point of the post telling the story or conveying a point.…
-
Question 1.
1. As discussed in class, please provide three reasons why visuals are important to web content. Please ensure you go into detail for each item. (6 Marks) Visuals get 94% more views on social media than text based information. Our brains process visual information much faster than written information, therefore it’s a no-brainer to include…
-
Question 3.
For question #2, explain how your new post successfully addresses the three main objectives of Plain English writing as discussed in class. Provide a detailed breakdown of each objective. (9 Marks) To begin, I made sure that my introduction post was written shorter and more concisely conveyed information than my last post. To do this,…
-
Question 4.
For question #2, what did you do differently from the original post? Please outline, explain and justify what you changed & why. Essentially, what did you learn from this new topic and what did you change and why. (8 Marks) Between my original and reworked business introduction post, the main difference was in the length…
-
Question 3. b.
b. What was the most challenging aspect of applying the F-Pattern and Plain English writing principles? How did you overcome it? (5 Marks) The F-patten encourages writers to position and space out their content to match the pattern. I felt that the F-pattern made it difficult to boil certain ideas down to 1 or 2…
Got any book recommendations?